About Leda

I’ve produced everything from feature documentaries, TV shows, and commercials to video games, websites, events, festivals, art installations, conceptual art, immersive experiences, experimental films, interactive media, out-of-home, public will, social media content and campaigns, podcasts, and impact-driven marketing campaigns. I love spreadsheets. I’m good with budgets. I’ve had a long, exciting, and successful career as a creative producer, line producer, executive producer, and agency producer. I’ve run my own production company and my own communications agency. I’ve helped manage many production-related businesses.

I’ve also always longed to help people heal. My grandmother was a psychiatrist and I always admired the way she transformed people’s lives. In college, I majored in film but I also studied Buddhist psychology, critical theory, and quantum mechanics. I studied at Minneapolis College of Art and Design, traveled through Eastern Europe and the Soviet Union where I helped knock down the Berlin Wall, and studied ways to heal society through consensus decision-making and collectivism. After graduating I became a doula and assisted with over 20 births at SF General Hospital, I was a certified medic at the Berkeley Free Clinic, and completed two yoga teacher trainings, at Its Yoga in San Francisco and Yoga Works in Los Angeles.  I produced large-scale art events for the LA County Department of Mental Health that focused on reducing mental health stigma and declaring mental well-being as a civil right. I worked with The California Endowment producing healing art activations designed to uplift the voices of young people of color throughout California. So my producing career and desire to help people have been on parallel tracks for a long time.

I’ve also been on a healing journey myself, so I understand the inner mountains we have to climb in order to reach the next vista. I have struggled with issues of attachment, codependence, fantasy addiction, lack of agency, heartbreak, little “t” trauma, and burnout. To heal I’ve experimented with many modalities including talk therapy, EMDR, Somatic Experiencing, IFS, Breathwork, Attachment Therapy, Cognitive Behavioral Therapy, 12-step groups, and Art Therapy. I have come a long way and love where I am in my life now. I wouldn’t be where I am without support from so many and I hope to help others as a way to pay it forward.

In 2019 I completed the UCLA Social Emotional Arts and Healing Certification program and am halfway through a Master of Arts in Psychology program. I’m excited to put everything I’ve learned into practice to help others heal and create the life they want. My expertise comes from both personal experience and years of study.

Sympathetic Magic

I’m developing a series of installations and objects that serve as symbols for the process of change or healing. I think of it as sympathetic magic. These objects are designed to make the experience of growth more concrete. To find out more about this work go to LedaLeda.com